fashion for the fearless

Archive for December, 2010

A Ryggrad Girl’s Wardrobe: First Edition


images via modekungen, topshop, chanel, netaporter

As we continue to develop the collection, we try to narrow in every day on who the Ryggrad girl really is. Asking ourselves every question from “Where does she shop?” to “What parfume does she wear?”. Although we believe anyone can be a Ryggrad girl, there is one thing that our leading ladies have in common… relentless and effortless style. Here is a preview of what we believe would be inside the closet of our customer… consider this part one of many visual feasts to come!